Ways to gain Instagram followers organically

 

Organically gaining Instagram followers is one of the important issues for brands; because growing their accounts allows them to reach a wider audience. There are many different studies that can be done to grow the account organically. Since these studies will take some time to yield results, the sooner they are started, the more effective; Because organically growing an account takes both effort and time. So, what can be done to achieve this?

Ways to gain Instagram followers:

Your first priority should be to create a content calendar for your posts. By determining the posts, you will make with the content calendar, you can create your content strategy and share your posts in a planned manner. If you don't know how to prepare a content calendar, you can check out our guide below.

Pay attention to your post descriptions:

Your post descriptions are also an important element for interacting with your followers and sharing your posts. For this reason, it is also very important to write remarkable titles that invite your followers to a certain action, allow them to interact with you.

Since adding call-to-action phrases will allow followers to interact with you, you should be careful to use these expressions in most of your posts, even if not every post.

Try different filter and photo sizes:

Although it is not clearly stated in the Instagram algorithm, the interactions and access of the posts using the filters in the editing section of Instagram are higher than those without the filter. For this reason, you can also try to use these filters in your posts. You can also take advantage of these filters when creating a visual standard for your own brand.

In addition, one of the methods you can try is to try different photo sizes. Three different measures are used on Instagram. 16: 9 horizontal formats, 1: 1 square format, and 4: 5 upright formats. By running tests on all three formats, you can test which of your posts get more engagement.

Use Instagram stats feature:

While working on gaining Instagram followers, you need to measure the performance of your work by doing your analysis. To do this, you can use Instagram's statistics feature. You can measure your work and develop your strategies by accessing information such as the interactions received by the posts on this tool, the demographic structure of your followers, and which hours and days your followers are more active.

Optimise your Instagram profile information:

It is important that you organise your Instagram profile, i.e. "bio" information, in the best way. You should provide as much information as possible about your brand, products, and services to users who search for your account or come to your account from the discover section. It is important in this process to add details such as a summary description, profile photo, website address.

Promote your Instagram account from other channels:

As brands take place on many different social channels, they can also promote their other accounts on each channel. In addition, you can promote your Instagram account on your e-commerce site, and direct your visitors to follow your account with a call to action statements.

Organise competitions and sweepstake:

One of the applications that give fast results among the efforts to gain Instagram followers is to organise a contest or sweepstake. When you share a prize or gift that will make the contests and raffles attractive, you can increase participation in these shares. When you set the conditions of following your page and tagging others between the sweepstakes and contest participation requirements, you ensure that users both follow you and invite their friends.

Analyse your competitors:

Analysing your competitors allows you to understand what kind of work they are doing on Instagram. By seeing their work, you can see how they communicate with their target audience and what types of posts their followers react to. In this way, you can develop your own content and communication strategies, take the work of your competitors well, and develop your own strategies in areas where they are lacking.

Pay attention to the use of hashtags:

Determining the right Hashtag strategy will also help you in the process of gaining Instagram followers. You can reach new target audiences by choosing labels that can be related to your brand, products, and your posts, more read: Buy Instagram Likes UK.

Add locations to your posts:

Adding locations to your posts also allows you to reach new audiences. Since users search by these locations in the Discover section, when you add locations to your posts, you help new users discover your account.

Share content from users in your own account:

In addition to being social proof, sharing videos or photos that users take while using your products in your own account also helps you increase your brand awareness. By showing how other consumers use your products, you can build trust among consumers. In addition, your customers will be pleased to use their shares in this way, so their perspective on your brand will start to be more positive.

Benefit from ads:

You can also support your efforts to gain Instagram followers by using ads. You can reach new audiences by promoting your account, creating ad campaigns to gain new followers.